Legal Entity: This Privacy Policy applies to Le Couture Store LLC, a Wyoming limited liability company, operating the website lecouturestore.com.
This Privacy Policy describes how your personal information/data is collected, used, and shared when you visit or make a purchase from lecouturestore.com (the “Site”).
Personal Information, Personal Data
When you visit our Site, we automatically collect certain information about your device. This includes details about your web browser, IP address, time zone, and some of the cookies that are installed on your device. As you browse the Site, we also collect information about the individual pages or products you view, the websites or search terms that brought you to our Site, and information about how you interact with the Site. We refer to this automatically collected data as “Device Information.”
We collect Device Information using the following technologies:
- “Cookies” are data files placed on your device or computer that often include an anonymous unique identifier. You can learn more about cookies and how to disable them at: http://www.allaboutcookies.org
- “Log files” record actions taking place on the Site and collect data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons,” “tags,” and “pixels” are electronic files that help us record information about how you browse and use the Site.
When you make a purchase or attempt to make a purchase through the Site, we also collect certain information from you. This includes your name, billing address, shipping address, payment information (such as credit or debit card details or other payment method information), email address, and phone number. We refer to this data as “Order Information.”
In this Privacy Policy, when we use the term “Personal Information, Personal Data” we mean both Device Information and Order Information.
How Do We Use Personal Information:
We use the Order Information we collect primarily to process and fulfill any orders placed through the Site (including processing your payment details, arranging for shipping, and providing you with invoices and/or order confirmations). In addition, we use Order Information to:
- Communicate with you about your orders, inquiries, and customer service requests;
- Review and monitor orders for potential risk or fraud; and
- Where this is consistent with the preferences you have shared with us, provide you with information, updates, or marketing about our products and services.
We use the Device Information we collect to help us identify and prevent potential risk and fraud (in particular, by using your IP address), and more broadly to improve and optimize our Site. For example, we may generate analytics about how visitors browse and interact with the Site and evaluate the performance of our marketing and advertising campaigns.
Sharing Your Personal Information:
We share your Personal Information with trusted third-party service providers to help us operate our business and provide our services, as described in this Privacy Policy.
For example, we use Shopify to power our online store. You can read more about how Shopify processes Personal Information here: https://www.shopify.com/legal/privacy
We also use Google Analytics to help us understand how visitors use the Site. You can read more about how Google uses Personal Information here: https://www.google.com/intl/en/policies/privacy/ and you can opt out of
These third parties are only permitted to use your Personal Information on our behalf and in accordance with applicable laws and regulations.
We may also disclose your Personal Information when we are required to do so to comply with applicable laws or legal processes (such as a subpoena, court order, or search warrant), or when we believe that disclosure is necessary to protect our rights, enforce our terms, or protect the rights, property, or safety of our customers or others.
We do not sell or rent your Personal Information to third parties for their own marketing purposes.
Exception for Certain U.S. States: Under some state privacy laws (such as California's CCPA), sharing data with advertising partners for targeted advertising may be considered a "sale" or "sharing" of personal information. If you are a resident of such a state, you have the right to opt out of this activity. Please visit our "Do Not Sell My Data" page or use the opt-out mechanisms described in the "Behavioral Advertising" section.
Third-Party Service Providers:
We work with the following categories of third-party service providers who may process your personal information on our behalf:
- E-commerce Platform: Shopify Inc. (hosting, payment processing, order management)
- Analytics: Google Analytics (website traffic and user behavior analysis
- Payment Processors: Stripe
- Shipping & Fulfillment: International carriers and fulfillment partners (order delivery)
- Advertising Networks: Google Ads, Meta (Facebook/Instagram) (targeted advertising)
These providers are contractually obligated to: - Process data only for specified purposes - Implement appropriate security measures - Comply with applicable data protection laws - Not use your data for their own purposes
For a complete list of our current service providers, please contact us at hello@lecouturestore.com.
Behavioral Advertising:
As explained above, we may use your Personal Information to provide you with advertising and marketing communications that are tailored to your interests. This is sometimes referred to as “targeted” or “behavioral” advertising and is based on how you browse and interact with our Site and with our content on other platforms.
For more information about how targeted online advertising works in general, you can visit the Network Advertising Initiative’s (NAI).
You can opt out of receiving targeted advertising from certain providers by using the links below:
- Facebook / Instagram (Meta): here - Google: here
You can also manage your preferences for interest-based advertising via industry self-regulatory tools:
- United States & other regions – Digital Advertising Alliance Web Choices: here
Please note that these tools do not remove online advertising altogether. They allow you to opt out of interest-based ads from participating companies, so the ads you see may be less tailored to your interests.
Residents of some US states may also have the right to opt out of using their personal information for advertising purposes. For more information and to exercise this right, please check out our "Do not sell my data" page.
Automated Decision-Making and Profiling:
We may use automated tools to analyze your browsing behavior and preferences to:
- Detect and prevent fraudulent transactions - Personalize your shopping experience - Show you relevant product recommendations and advertisements
These automated processes do not make decisions that produce legal or similarly significant effects on you without human oversight. For example: - Fraud detection tools flag suspicious orders for manual review by our team - Marketing algorithms suggest products but do not restrict your access to our Services
Your Rights:
Under certain privacy laws U.S. States, you have the right not to be subject to decisions based solely on automated processing that significantly affect you. If you have concerns about automated processing of your data, please contact us at hello@lecouturestore.com.
Do Not Track and Global Privacy Control
Some web browsers transmit a “Do Not Track” (“DNT”) signal when you visit websites. Because there is currently no industry standard for how websites should respond to DNT, our Site does not change its data collection or use practices in response to DNT signals at this time. You can manage cookies and other tracking technologies through our cookie banner and by using the opt-out options described in the “Behavioral Advertising” and “Your Rights by Countries/Regions” sections of this Privacy Policy.
DNT is different from newer, legally recognized browser signals such as Global Privacy Control (GPC) and other opt-out preference signals. Where required by applicable law, we honor GPC and similar signals as a request to opt out of the sale or sharing of your personal information and of certain types of targeted advertising. You can also manage your choices at any time through our cookie banner and the “Do Not Sell My Data” page on our Site.
Data Retention:
When you place an order through the Site, we keep your Order Information in our records for as long as it is necessary to provide our services to you, to comply with our legal and accounting obligations, and to resolve disputes. We may keep certain information for longer if required by law. You may contact us at any time to request access to, correction of, or deletion of your Personal Information, subject to any legal requirements that apply.
Security Measures:
We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:
- Encryption of data in transit (SSL/TLS)
- Secure payment processing through PCI-DSS compliant providers
- Regular security assessments and updates
- Access controls and authentication requirements
- Employee training on data protection
However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee absolute security.
Children's Privacy:
Our Services are intended for users who are at least 13 years old. We do not knowingly collect, use, or disclose personal information from children under the age of 13.
If you are under 13 years of age, you are not permitted to use our Services or provide any personal information to us. If you are between 13 and 18 years of age, you may only use our Services with the consent and supervision of a parent or legal guardian.
If we learn that we have collected personal information from a child under 13 without verified parental consent, we will take steps to delete that information as quickly as possible.
For Parents/Guardians:
If you believe your child under 13 has provided us with personal information, please contact us immediately at hello@lecouturestore.com and we will promptly delete such information from our records.
Note for EU/EEA/UK Users: In the European Union and United Kingdom, the age of digital consent varies by country (typically 13-16 years). If you are under the applicable age in your jurisdiction, you must have parental consent to use our Services.
Data Breach Notification:
In the event of a data breach that affects your personal information, we will notify you and relevant authorities as required by applicable law, typically within 72 hours of becoming aware of the breach.
Your Rights by Countries/Regions:
To exercise these rights, please contact us using the details provided at the end of this policy. We are dedicated to responding promptly and addressing your concerns about your personal data.
We are dedicated to ensuring your personal data is handled respectfully and in compliance with the law.
United States (State Privacy Laws)
Several U.S. state laws grant residents specific rights over their personal information. If you are a resident of one of the states listed below, you have the following rights under the corresponding state law:
California (CCPA/CPRA): You have the right to know what personal information we collect about you and how we use or share it. You can request deletion of personal information we have collected from you (subject to certain exceptions). California residents also have the right to opt out of the sale or sharing of their personal information. Under the California Privacy Rights Act amendments, you additionally have the right to correct inaccurate personal information and to limit the use of sensitive personal information. We will not discriminate against you for exercising any of these rights.
California "Shine the Light" Law: Under California Civil Code Section 1798.83, California residents who have an established business relationship with us may request information about the personal information we have shared with third parties for their direct marketing purposes during the prior calendar year. To make such a request, please contact us at hello@lecouturestore.com with "California Shine the Light Request" in the subject line. We will provide you with a list of the categories of personal information disclosed and the names and addresses of third parties that received such information, if any. Please note that we do not currently share personal information with third parties for their own direct marketing purposes.
Virginia (VCDPA): You have the right to confirm whether we process your personal data and to access that data. Virginia law also gives you the right to correct inaccuracies in your personal data and the right to delete your personal data held by us. You can obtain a copy of personal data you provided to us in a portable format. Additionally, you have the right to opt out of certain uses of your data – specifically, you can tell us not to use your data for targeted advertising, not to sell your personal data, and not to use your data for profiling in decisions that produce legal or similarly significant effects.
Colorado (CPA): Under Colorado law, you have similar rights to those in Virginia. This includes the right to access your personal information, the right to correct any inaccurate personal data, and the right to request deletion of personal data we have about you. You also have the right to data portability, meaning you can request a copy of the personal data you provided to us in a usable format. Moreover, Colorado gives you the right to opt out of the sale of your information and the use of your data for targeted advertising or certain types of profiling.
Connecticut (CTDPA): Connecticut’s privacy law grants you the right to access personal data we hold about you and the right to correct your data if it’s wrong. You can request deletion of your personal data under most circumstances. You are also entitled to data portability (to obtain a copy of your data) and the right to opt out of your personal data being sold or used for targeted advertising purposes.
Utah (UCPA): Utah’s privacy law gives you a bit of control over your data. You have the right to access personal information we have collected about you. If any information is incorrect, you have the right to request a correction. You also have the right to request deletion of personal data you provided to us (though Utah law requires deletion of only the data you gave us directly). Finally, you can opt out of the sale of your personal data to third parties or for advertising purposes.
Montana (MCDPA): Montana’s law grants consumers the right to know if we are processing their personal data and to access that data. You have the right to correct any inaccurate personal information and the right to request deletion of your data. Montana also provides a right to data portability, allowing you to obtain a copy of your personal data in a portable format. In addition, you may opt out of processing for targeted advertising, the sale of personal data, or certain types of profiling based on your data.
Texas (TDPSA): Texans have the right to know what personal data a company is processing about them and to access that data in a readable format. You have the right to correct inaccuracies in your personal information and the right to request deletion of personal data collected from or about you. Texas law also gives you the right to opt out of your personal data being used for targeted advertising, being sold, or being used for certain kinds of profiling (especially in automated decisions related to financial, housing, insurance, education, employment, or essential services). Additionally, you have the right to not be retaliated against for exercising these rights.
Oregon (OCDPA): Oregon residents have rights very much in line with the above state laws. You have the right to access your personal information, the right to correct your data if it’s inaccurate, and the right to delete personal data you’ve provided. You can also request a portable copy of your personal data for your own use. Oregon gives you the right to opt out of the sale of your personal data and the sharing of your data for targeted advertising purposes.
Iowa (ICDPA): Under Iowa’s privacy law, you have the right to confirm and access the personal data we have about you, and to correct it if necessary. You can request deletion of your personal data from our systems, and we will comply unless an exemption applies. Iowa also allows you to opt out of certain uses of your information, such as the sale of your personal data or use of it for targeted ads, similar to the rights provided by Colorado and Virginia laws.
Nebraska (NDPA): The NDPA’s provisions include the familiar elements seen in other state laws, such as mandatory risk assessments and an array of consumer rights, such as the right to access, correct, and delete personal data. Notably, the NDPA mirrors the Texas Data Privacy and Security Act (TDPSA) in its approach to consumer privacy, focusing on transparency and empowering individuals with control over their personal information. What sets the NDPA apart, however, is the absence of a defined threshold for its application. Unlike laws like the California Consumer Privacy Act (CCPA) and the Virginia Consumer Data Protection Act (VCDPA), which base applicability on criteria like annual revenue or the volume of consumer data processed, the NDPA does not impose such limits.
Delaware (DPDPA): Delaware’s privacy law gives you the right to know and access the personal data we maintain about you, and to correct inaccuracies in that data. You also have the right to request deletion of your personal information. Delaware consumers can opt out of the sale of their personal data and its use for targeted advertising or profiling. We are required to honor these rights and will provide a means for Delaware residents to exercise them in our privacy practices.
New Hampshire (NHDPA): If you are a New Hampshire resident, you have the right to access your personal data that we hold and to rectify (correct) any incorrect or outdated information. You may request deletion of your personal data when it’s no longer needed for the purposes for which it was collected. New Hampshire’s law also allows you to opt out of certain processing of your information, including any sale of personal data or use of your data for targeted advertising.
New Jersey (NJDPA): The New Jersey Data Privacy Act gives New Jersey residents clear rights over their personal data. You have the right to confirm whether we process your personal data and to access that data, the right to correct inaccuracies, and the right to request deletion of your personal data in our systems. You also have the right to obtain a copy of your personal data in a portable, usable format so that you can transmit it to another entity. In addition, you may opt out of the processing of your personal data for targeted advertising, the sale of personal data, or profiling that produces legal or similarly significant effects concerning you. Where required by law, we also honor user-enabled universal opt-out mechanisms (such as Global Privacy Control) as a valid request to opt out, and we will not discriminate against you for exercising any of these rights.
Tennessee (TIPA): Under the Tennessee Information Protection Act, Tennessee residents have the right to confirm whether we process their personal data and to request access to that information, including a copy in a portable, readily usable format. You may ask us to correct inaccurate personal information or request the deletion of personal data we hold about you, subject to certain legal and operational exceptions. You also have the right to opt out of the sale of your personal data, the use of your data for targeted advertising, and profiling in furtherance of decisions that produce legal or similarly significant effects about you. We will not discriminate against you for exercising any of these rights.
Minnesota (MCDPA): Minnesota’s new privacy law provides a comprehensive set of rights. You have the right to know what personal and sensitive information a business has about you and to access that information. You can correct inaccuracies in your data and request deletion of your personal and sensitive information. Minnesota also gives you the right to opt out of businesses selling your data, using it for targeted advertising, or profiling you for automated decisions. Uniquely, you have the right to obtain a list of third parties to whom your data was sold, and even to appeal or question automated decisions made about you (for example, if algorithmic profiling affected your access to important services).
How to Exercise Your U.S. State Privacy Rights: If you are a resident of any of the above states, you can submit a request to us to exercise your rights (for example, a request to access or delete your data, or to opt out of a sale/sharing). We will respond within the timeframe required by law (usually within 45 days) and will not charge you for the request, except as permitted for excessive or unfounded requests.
International Data Transfers:
Your personal information may be transferred to, stored, and processed in countries other than your country of residence, including the United States. When we transfer personal data internationally, we ensure appropriate safeguards are in place to protect your information in accordance with applicable data protection laws.
For transfers from jurisdictions with data localization or transfer requirements, we comply with applicable legal frameworks and obtain necessary consents or authorizations.
Cookies:
Cookies are small data files that are stored on your device when you visit our Site. We use different types of cookies to support the basic functioning of the Site and to enhance your browsing experience. These cookies help remember your preferences and settings (such as login status, language, or region), so you do not have to reconfigure them every time you visit.
Cookies also allow us to understand how visitors use the Site and how they navigate between pages. This information helps us analyze traffic patterns, distinguish between new and returning visitors, and improve the performance, content, and services we offer. In some cases, cookies may also be used to help us measure the effectiveness of our marketing activities and tailor certain content to your interests, where permitted by applicable law and your rights.
Changes to This Privacy Policy:
We may update this Privacy Policy from time to time to reflect changes to our practices, legal requirements, or for other operational reasons.
When we make material changes, we will:
- Update the "Last Updated" date at the top of this policy
- Notify you via email (if you have provided your email address)
- Post a notice on our website homepage for 30 days
We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.
Previous versions: You may request previous versions of this Privacy Policy by contacting us at hello@lecouturestore.com.
Contact Information & Data Protection Officer:
For questions about this Privacy Policy, to exercise your privacy rights, or to submit a data subject request, please contact us:
Privacy Inquiries:
Principal and Mailing Business Address: 4405 Jager Dr. Ne Ste C4, Rio Rancho, NM 87144, United States
Email: hello@lecouturestore.com
Phone: +1 (914) 292-1969
Response Time: We will respond to all privacy requests within the timeframe required by applicable law (typically 30-45 days depending on jurisdiction).
